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CBC was reorganized as Columbia Pictures Corporation by brothers Harry and Jack Cohn and best friend Joe Brandt on January 10, 1924.[9] Harry Cohn became president in 1932 and remained head of production as well, thus concentrating enormous power in his hands. He would run Columbia for a total of 34 years, one of the longest tenures of any studio chief (Warner Bros.' Jack L. Warner was head of production or CEO longer but did not become CEO until 1956). Even in an industry rife with nepotism, Columbia was particularly notorious for having a number of Harry and Jack's relatives in high positions. Humorist Robert Benchley called it the Pine Tree Studio, "because it has so many Cohns".[10] #
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CBC was reorganized as Columbia Pictures Corporation by brothers Harry and Jack Cohn and best friend Joe Brandt on January 10, 1924.[9] Harry Cohn became president in 1932 and remained head of production as well, thus concentrating enormous power in his hands. He would run Columbia for a total of 34 years, one of the longest tenures of any studio chief (Warner Bros.' Jack L. Warner was head of production or CEO longer but did not become CEO until 1956). Even in an industry rife with nepotism, Columbia was particularly notorious for having a number of Harry and Jack's relatives in high positions. Humorist Robert Benchley called it the Pine Tree Studio, "because it has so many Cohns".[10]
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